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9 months ago
Imagination Technologies
Location: UK
Job type: Permanent
Category: Management Jobs
Senior Business Development Manager

Job no: 496895 - Work type: Experienced Professional - Location: Beijing, China, Shanghai, China, Shenzhen, China

The Ensigma BU at Imagination provides a range of high-performance connectivity solutions for Wi-Fi, Bluetooth and IEEE 802.15.4. Ensigma’s connectivity IP solutions are designed for all markets – from low data rate, low-power solutions for consumers and IoT, through to high-performance solutions for demanding networking and computing applications.

With overall responsibility for the success of the Ensigma’ business in China, you will work closely with Ensigma BU, Imagination’s sales team, and wider business stakeholders in order to ensure the right strategies are identified and delivered.

You will

* Drive the sales force in order to achieve business targets, including Identifying target customers, forming sales strategy for each key customer and ensure the strategy is executed.

* Work closely with customers, support organisation, and product teams to identify technical issues related to Ensigma IP solutions and to ensure support customers efficiently and appropriately.

* Work as the promoter of Ensigma’s IP solution in China market, including technical presentations (both to customers and at industry events), lab evaluations and demos.

* Feedback to product marketing on product definition, improvement, demonstration enhancements, etc.

* Provide regular internal reporting of accounts, market status and emerging business opportunities

* Work effectively with other departments and business units to ensure efficient collaboration on multi IP licensing deals

Abilities make possibilities
Committed to making your customers, stakeholders and colleagues successful, you’re an excellent communicator with strong technical background who builds trusted partnerships. You’re curious, solutions orientated and a world class problem solver who constantly seeks opportunities to innovate and achieve the best possible outcome.

You have

* Experience of development or technical supporting works in wireless chips, Wi-Fi and Bluetooth preferably.

* An ability to develop excellent relationships with external senior level stakeholders

* Demonstrable knowledge of China’s overall AIoT and wireless ecosystem trend and development. Ability to understand not only at chip & board level but at AIoT system architectural level

* Good oral and written communication skills in both English and Mandarin as well as strong interpersonal skills, with both technical & non-technical groups

* The flexibility to travel

Invent the future
The people at Imagination enable the tech that’s shaping our world, from virtual reality to smart phones, autonomous cars to space probes. Their creativity has enabled Imagination to power world-changing electronic products. Dare to dream big? We’ll encourage you to pursue your dream. We listen, we’re open and we’re honest. Whatever it is you need, you’ll be respected and helped along your way.

Want to join our mission to design a smarter future?
Just click the ‘Apply now’ button to send in your CV.

Imagination Technologies是全球领先的科技企业,在图形、视觉和人工智能处理以及多标准通信领域为世界上很多具有代表性产品——从3D图形加速器到游戏主机和智能手机,提供核心技术和世界领先的解决方案。Imagination公司成立于1985年,总部位于英国赫特福德郡,现由Canyon Bridge(一家位于硅谷的私募股权公司)控股,在全球有近1000名员工,在中国上海、北京、深圳设有办公室。

Ensigma BU是Imagination公司专注提供高性能无线连接IP与解决方案的业务部门。Ensigma的产品包括面向IoT、消费电子、汽车电子等市场的Wi-Fi,蓝牙等无线连接IP与解决方案。


作为中国区Ensigma市场与业务发展高级经理,您将全面负责Ensigma业务在中国的成功,您将与Ensigma BU、Imagination中国销售团队及其他相关团队紧密合作,以确保正确的战略制定与执行。


1. 制定并推动完成Ensigma中国区的业务目标,包括市场推广目标与销售目标。发现与确定目标客户,为关键客户制定合作与销售策略,监督确保策略的正确执行。

2. 在中国市场推广Ensigma s IP解决方案,包括技术演示(客户拜访与行业活动),评估和Demo。

3. 与产品部门、中国区销售和客户支持团队紧密合作,识别中国客户与Ensigma IP解决方案相关的技术问题,确保客户得到有效和适当地支持。

4. 向Ensigm业务部门反馈市场与产品信息,包括产品定义的改进建议、市场趋势等。

5. 提供内部报告,包括市场状况、商业机会、客户合作报告等。

6. 与Imagination公司内其他部门和业务部门有效合作,确保在多个IP授权协议上的有效协作。


1. 电子/通信或相关专业本科以上学历,硕士以上更佳

2. 5年以上无线芯片(最好是Wi-Fi和蓝牙)开发或技术支持工作经验

3. 市场推广与商务拓展经验(也欢迎目前从事工程技术工作但有意愿转换市场与商务工作的候选人)

4. 与合作伙伴技术决策者建立良好工作关系的能力

5. 对中国AIoT和无线通信产业的趋势和发展有较深了解

6. 良好的中英文(口头与书面)沟通能力,包括商务与技术层面

7. 良好的团队精神

8. 可以灵活出差(国内出差为主)

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